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INDUSTRIES · ENERGY

We didn't read about the energy transition. We shipped it.

Zes, Electrip, Beefull, Octopus Energy: Türkiye's charging leaders and beyond, on partnerships that are still shipping — Zes and Electrip for years now. We know the sector's regulations, its hardware and its drivers, because we've been standing at the station for years.

81 provinces, one system700,000+ playing inside a charging app6 European marketsapp · kiosk · web · game, one design system
THE DOMAIN

Why "we could build that too" doesn't survive this page

Energy products fail on the details that generic agencies never meet: tariffs, licensing, liberalized-consumer switching, charging hardware in the field. We design with those details, not around them.

01

Regulation is a design input

EPDK processes, liberalized-consumer switching, MASS integration: in our projects these aren't legal footnotes handed to the developers at the end. They are constraints we design into the flow from the first wireframe, so the product ships compliant instead of getting rebuilt for compliance.

That's the difference between an agency that designs screens and a team that has sat in the meetings where an energy product gets approved.

02

Trust is built at the station

A driver at 8% battery doesn't read manuals. The Zes kiosk works with zero instructions across 81 provinces; the app answers the only question that matters, "what happens next?", at every step from plug-in to receipt.

App, kiosk and website run on one design system, so what a driver learns once works everywhere on the network.

03

The grid earns loyalty

Charging apps get opened when the battery is low. We changed that: Snake, a loyalty game living inside Zes, is played by 700,000+ drivers while they charge.

Loyalty in energy isn't a points table. It's a reason to come back before you need to.

04

Proof over promise

We measure, show where you lose users, fix it, and prove the fix. Experience metrics and business metrics live in one system, so "the redesign worked" is a number, not an opinion.

Every claim on this page links to a published case.

EV CHARGING · EVERY SURFACE

One vertical, every surface: web platform, mobile app, kiosk on the station.

Few teams have shipped EV charging across all three surfaces, for competing brands, without the identities ever blurring. We have — repeatedly.

01

Web platform

The network's digital front door: discovery, pricing, coverage.

02

Mobile app

Where the charge starts and ends: find, plug, pay, return.

03

Kiosk

The on-device screen at 720 kW: zero instructions, all weathers.

Different brands, one deep vertical — each with its own identity, all with the same craft.
REGULATION-READY CHARGING

New charging rules land on the kiosk and in the app. We design and build both.

Türkiye's 2026 charging regulation and the EU's AFIR change how drivers pay and what they see before a session starts. The EAA adds accessibility for the kiosk itself.

EPDK 2026 · Türkiye

One AC price and one DC price. Pay without downloading an app or opening an account. Card payment on DC chargers on motorways and state roads from 1 July 2026. Roaming between networks under EPDK oversight.

AFIR · EU

Public chargers of 50 kW and above take ad-hoc card payment; on the TEN-T road network and in secure parking areas, older ones must be retrofitted by 1 January 2027. The price is shown clearly before charging starts.

EAA · EU

Consumer apps, websites and self-service terminals must meet WCAG 2.1 AA and EN 301 549. Authorities in France, the Netherlands and Germany are already acting.

Zes, Electrip and Eşarj taught us the station, the app and the driver in between. We make products that meet these rules. For the legal reading, we work alongside your counsel.

Compliance Check · from €1,900 →
NOTE · GO DEEPERNew charging rules, on the screen: what AFIR and EPDK change in apps and kiosks
SHIPPED IN ENERGY

The receipts

FAQ

Questions we actually get

What EV charging products has blurple studio shipped?+

We design and grow the live apps of Zes and Electrip, built Electrip's high-power charging kiosk interface and Beefull's energy platform, and ran PX-RAY scans of Eşarj, Togg Trugo and Trumore — 200+ screens per scan.

Do you handle both driver apps and on-site hardware interfaces?+

Yes. The same team designs the mobile experience and the on-device kiosk UI, so drivers meet one language at home, in the car and at the charger.

Can you improve a charging app that is already live?+

That's most of our energy work: live products measured in production and improved continuously, loyalty layers like Zes Snake (700k+ players) included.

81
provinces on one system
4,290
charging sockets served by our front door
700k+
drivers playing Snake inside Zes
7
European markets, one app

Building something in energy?

Bring the problem, not the brief. We'll show you where the experience loses users, and what we'd ship first.