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Fresh Perspective on User Experience

Redefining Simplicity in Digital Interaction

In a world where digital experiences shape our daily interactions, design is more than just aesthetics—it’s about clarity, efficiency and engagement. With this mindset, we took on the challenge of redesigning Doctic, refining its user experience to make it more intuitive, seamless and visually striking.
Our approach focused on stripping away the unnecessary, enhancing navigation and creating a flow that feels natural. Every interaction is now smoother, every feature more accessible and every detail crafted for effortless usability.
Category
Health & Care Management
Technology
Flutter
Timelines
3
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Our Dedication to Excellence
Closer Look at Our Highlights
Challenge
Doctic sought to enhance its user experience to better serve patients and healthcare providers.
Solution
Our team conducted a comprehensive UI/UX overhaul, focusing on intuitive navigation, streamlined appointment scheduling.
Outcome
The redesign resulted in improved user satisfaction, increased engagement and a more efficient platform.
1
Blurple completely transformed our app’s user experience. The new design is intuitive, modern and exactly what we needed!
Emma Lawson—Product Manager
The attention to detail in every aspect of the redesign was impressive. The improved user flow has made a huge impact!
James Carter—Lead UX Designer
Working with Blurple was a game-changer. Their expertise in UI/UX brought our vision to life, and our users love the new experience!
Murat Yılmaz—CEO
Project Key Points
Home Screen First
Simplified and Clear
Simplified and Clear
Simplified and Clear
The redesigned home screen provides instant access to essential features with a cleaner layout and a user-friendly interface. Navigation is effortless, ensuring users can find what they need without friction.
Smarter Check-in
Quick Access to Past
Quick Access to Past
Quick Access to Past
Users can now effortlessly browse their check-in history, with a structured layout that highlights key details at a glance. This ensures faster reference and a smoother healthcare journey.
Treatment Information
Everything in One Place
Everything in One Place
Everything in One Place
Treatment details are now presented in a more digestible and well-organized format. Users can track their progress, understand their treatment plans and stay informed without confusion.
Effortless Requests
Seamless Way to Request Care
Seamless Way to Request Care
Seamless Way to Request Care
The new request system simplifies the process of seeking treatment, reducing friction and making it easier for users to connect with healthcare providers. A more intuitive workflow ensures faster and hassle-free requests.
Innovation and Adaptability
Visual Process
We started by analyzing Doctic’s existing interface and conducting user interviews. This helped us identify key pain points and areas for improvement.
We started by analyzing Doctic’s existing interface and conducting user interviews. This helped us identify key pain points and areas for improvement.
Based on our research, we created wireframes to define a smoother user flow. We then developed a modern, clean UI with accessibility in mind.
Based on our research, we created wireframes to define a smoother user flow. We then developed a modern, clean UI with accessibility in mind.
After usability testing, we made refinements to improve interactions and responsiveness. Once optimized, the final design was implemented, delivering a polished user-friendly experience.
Finalization & Handoff
Iterative Refinement
After initial prototypes, we gathered user feedback to fine-tune the design. We adjusted layouts, improved visual hierarchy and ensured seamless navigation. Each iteration brought the design closer to an intuitive and efficient user experience.
After initial prototypes, we gathered user feedback to fine-tune the design. We adjusted layouts, improved visual hierarchy and ensured seamless navigation. Each iteration brought the design closer to an intuitive and efficient user experience.
Once the design was validated, we prepared detailed design documentation, including style guides and component libraries. This ensured a smooth transition for development, maintaining consistency and usability across all screens.
Once the design was validated, we prepared detailed design documentation, including style guides and component libraries. This ensured a smooth transition for development, maintaining consistency and usability across all screens.
Discover the story behind the scene
Explore the transformation of Doctic—our design overhaul in action, from concept to final execution.
Numbers Background
Now or Never
Proven by Numbers
Impactful Redesign
Our strategic UI/UX improvements led to a smoother and more engaging user journey.
60 %
Better Navigation
Faster Onboarding
The new intuitive flow reduced onboarding time, making it easier for users to get started.
35 %
Reduction in Onboarding Time
Higher Conversion Rates
Optimized layouts and clear CTAs significantly boosted user conversions.
50 %
Increase in Sign-ups
Seamless Interactions
Refined micro-interactions and animations improved overall app usability.
80 +
Enhanced UI Components
Please note: These mock-ups are for illustrative purposes only and are not indicative of the final solution.
Creative Minds
Our Team
  • Baran Bedir
    Baran Bedir
    Founder
  • Harun Can Biryol
    Harun Can Biryol
    Product Designer Lead
  • Murat Yılmaz
    Murat Yılmaz
    Software Partner
  • Reha Atakan Cetin
    Reha Atakan Cetin
    UX Researcher
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